Mini Creative Copy Ad

Do You Get It?


In Australia, there is a category within the automobile sector labelling cars such as the mini cooper, toyota corolla and volkswagen golf as 'small cars'.

To be a bit more detailed, I've turned down the transparency level of the copy below the 'mini' to 50% further emphasizing on the play on words.






 Just a little take on my lateral thinking: Creative Strategy

Thinking both about strategy and creativity at the same time.

Cheers,

Daniel-Jacob Santhou
The Creative Strategist

Melbourne, Australia

Daniel-Jacob Santhou

A Creative Strategist that is passionately curious.

No comments:

Post a Comment