Let Down Your Walls

This Post is inspired by Seth Godin 's Blog on Extending the Narrative . Let Down Your Walls... People and brands are alike. We set...

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Do You Know Your Customer?

I'm part of a band. We're called The Ugly Kings Our singer/drummer (amazing isn't it?) needed a new drum kit for our future gi...

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The Gold Stars Theory

The Gold Stars Theory

Gold Stars denote alot of things... It has long been recognised as a symbol for approval and recognition for outstanding merit and ef...

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Is Apple losing its core?

Is Apple losing its Core?* *no pun intended. As seen on Mashable: http://mashable.com/2012/03/07/new-ipad-did-not-blow-my-mind/ The new...

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Leverage, leverage, leverage...

It's all about Leverage. It always has been. Great strategists do not settle . They leverage on opportunity and remain immersed in t...

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