Technology & People: Connecting People - NOT

Technology is the making, modification, usage, and knowledge of tools, machines, techniques, crafts, systems, methods of organization, in order to solve a problem, improve a preexisting solution to a problem, achieve a goal, handle an applied input/output relation or perform a specific function.


In this day and age, mankind has utilised technology and has succumbed to the integration of it in our lives.

Few examples would be:

- The mobile phone for calling, texting, browsing the internet, gaming, weather updates etc...

- Smart TVs with internet connectivity, 3D capabilities etc...


Technology has also led to the dis arousal of human interactivity at its core. We have truly lost our ability to engage, communicate and interact with each other.


It isn't uncommon to be at a restaurant where you find the patrons actively engaged with their mobile phones or internet enabled devices e.g. iPads, laptops, tablets.


Will technology truly shape the way we think, feel and do in the future? Everything that we do involves some sort of technology.

But it seems that technology is just the medium/platform in which we wish to engage better, easier and faster.

We don't have to write letters to our friends abroad. No, now we can skype.

We don't have to write everything down on our notebooks - our apps and eCalenders do that for us.


If we didn't have facebook, no Internet, no mobile phones. What would we do with ourselves?


Simple as that :)


Daniel-Jacob Santhou
Creative Strategist - Looking for Opportunity
Melbourne, Australia

Twitter: @djsanthou


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The Creative Strategist

A Creative Strategist that is passionately curious.

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