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Showing posts from 2015

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"Same Soul, Two Bodies" in Fashion - What does it mean for Brands?
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Approach your customers like children
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Effectiveness of Advertising that Degrades / Objectifies Women
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Melbourne City Trams - Usage of Artefacts & Local Icons
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The implications that attention has for brand managers and their advertising agencies
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Ideas are not restricted by the medium we play in
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Fashion in Advertising - Evolution or Mediocracy?
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Connected vs Engaged
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Creative Storytelling - An Insightful Disposition
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IDEAS THAT WORK - LUMINOUS STREET STRIPS
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Why Do We Keep Saying No?
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A Quickie Creative Brief - On Myself
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A MORE EFFECTIVE MEASURE OF SALES KPI's
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