H&M’s one-off collaborations with luxury designers have differentiated it from the pack of fellow fast-fashion retailers such as Zara...
Why you should approach your Customers like children - short attention span, rather than taking a cognitive approach to learning by lea...
Effectiveness of Advertising that Degrades Women A long debated subject within the context of Advertising has arisen si...
Within the infrastructure of Melbourne, lies the largest tram network in the world. Trams are a widely used medium of transpo...
The implications that "Attention" has for brand managers and their advertising agencies Attention is highly selective...
“Ideas are not restricted by the medium we play in” Konrad Spilva, once presented his view on the current issues surrounding Advertisin...
Fashion in Advertising Advertising has played a pivotal and key influential role in the fashion industry for decades. The use of model...
Connected: We are always connected - with ourselves, with others, with our smartphones and even with this post. Engaged: Are you r...
Daniel-Jacob Santhou The Creative Strategist Website: www.thecreativestrategist.com.au LinkedIN: au.linkedin.com/in/djsanthou Face...
If you're a motorist, regardless of your mode of transport, I am pretty sure that you have encountered this scenario before (unless y...
Why are we more open to the notion of negativity or saying no as we grow older? Why do we perceive change to be c...
I had the chance to meet up with the Managing Director of Naked Communications earlier this afternoon. Tom was nice enough to catch up with ...
A MORE EFFECTIVE MEASURE OF SALES KPI's Sales KPI's (Key Performance Indicators) has long been measured by meeting sales targets, ...
Imagine
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Technology is killing our children's imagination... HOW? The use of technology in educating our children is causing quite the co... -
Life presents us with different stages: We strain ourselves to fit into them. You see, we don't just have one particular part or ... -
What is it that inspires you? When does this 'inspiration' occur? Where could it occur? Why do you believe that it occurs? a... -
Chasing the Carrot Maybe it's time to try alternatives. For some of us, we run endless miles before we tire ourselves. All we can...
Inspire
Daniel-Jacob Santhou