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Showing posts from 2015

"Same Soul, Two Bodies" in Fashion - What does it mean for Brands?

Approach your customers like children

Effectiveness of Advertising that Degrades / Objectifies Women

Melbourne City Trams - Usage of Artefacts & Local Icons

The implications that attention has for brand managers and their advertising agencies

Ideas are not restricted by the medium we play in

Fashion in Advertising - Evolution or Mediocracy?

Connected vs Engaged

Creative Storytelling - An Insightful Disposition

IDEAS THAT WORK - LUMINOUS STREET STRIPS

Why Do We Keep Saying No?

A Quickie Creative Brief - On Myself

A MORE EFFECTIVE MEASURE OF SALES KPI's