How many Millennials would it take to change a lightbulb? // Truth About the World


How many Millennials would it take to change a lightbulb? // Truth About the World
A staggering 84% of 18 to 24-year-olds admit they do not know how to change a light bulb, based on a poll conducted in the UK. 74% of them admit they would rather pay someone else to do it because they would only “muck it up”.
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I find this piece of research highly alarming. In this day and age where we have access to information (articles, videos and instructions) on how to do almost anything, how is this even possible?
My best guess is on perceived convenience and fear of the unknown. Time is super important to (most people) , including millennials, where they value time over money. However, this generation has a different mindset from their parents. In my parents generation, these type of essential life skills were passed down (typically), from father to son, almost like a rite of passage into adulthood and a way of bonding.
However, in this day and age, we're spoilt for choice, and rather than spend time with our parents to learn about these skills - we instead thwart it off, choosing to spend that time with our friends, or lost in the digital world (looking at your Fortnite gamers).
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It's no wonder they call us the "entitled generation". This isn't true for many of us within this age bracket (there's the low's, mid and high's - each with different stigmas attached to it), but as an older millennial - I actually have to agree. Why? Because I would also prefer to pay someone else to do these tasks, if it saves me time.

We simply have a different perception of value these days.

In a study commissioned by investment firm Crowdstacker, the research appeared to show the younger age group are less concerned about their finances. 
  • One in 10 millennials would call out an electrician to change a light bulb — rather than save money and do it themselves.
  • In contrast, 98 per cent of 45 to 54-year-olds would change a bulb and 90 per cent would wire plugs themselves to save money.

Experts say youngsters fail to learn DIY because they live with their parents for too long.

Yes, this has valid points... Especially when we're finding more millennials finding it harder and harder to move out. High cost of living, slow wage growth and policies making it incredibly hard to afford your own place. This in itself hinders independence. But what happens when we do live with our folks? We take things for granted - and essentially grow up slower. This of course is a generalisation, but let's face it - if mums still doing your laundry, there's always food in the pantry and the lights remain on, why should we care? It's their responsibility, not ours right?
We take things for granted until our environment changes, forcing us to take notice and actually have to do something about it.
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All it takes is 1 millennial to post about their experience of changing a lightbulb to create a new movement (or rekindle an old one).
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Cheers,
DANIEL-JACOB SANTHOU
Melbourne, Australia

The Creative Strategist

A Creative Strategist that is passionately curious.

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